Be sure to check out my article on TECHGEEK.com.au discussing the importance of product design and its applications to the somewhat ill-received and unexciting iPhone 4S.
"Perhaps one of the most important lessons that Steve Jobs taught us in his tenure is that design is important. In fact, design is often more important than the very things inside that make the magic happen. That’s not to say that you’re better off having an aesthetically marvellous rock than a turd-shaped phone, but it’s saying that from a very very direct and impressionistic stand point, design talks to an audience much more than specs and inner hardware ever can..."
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